Shaundra Cragun, Author at BKA Content https://www.bkacontent.com/author/shaundra-cragun/ Content Writing Services Wed, 07 Jun 2023 22:47:34 +0000 en-US hourly 1 7 Tips on How To Start a Vlog https://www.bkacontent.com/how-to-start-a-vlog-7-simple-tips/ https://www.bkacontent.com/how-to-start-a-vlog-7-simple-tips/#respond Sat, 27 May 2023 03:06:48 +0000 https://www.bkacontent.com/?p=40312 The post 7 Tips on How To Start a Vlog appeared first on BKA Content.

]]>

7 Tips on How To Start a Vlog

Looking to build an online following? From blogs to podcasts, there’s no shortage of ways to get your message out to the world. One of the most effective ways to do so is through a vlog. Five billion videos are watched on YouTube every day, so you can imagine the impact vlogs have on viewers. However, we know that vlogging can be a little scary for newcomers, which is why we made this simple guide to help you figure out how to start a vlog and build your tribe in no time.

 

Why Vlog?

Whether you already have an online presence or are starting from scratch, vlogging makes it much easier to connect with your followers and promote your services and products. Your audience can see your facial expressions and hand gestures, which can help you to appear more authentic while retaining their attention. By seeing your face, followers feel more connected to you. They stop seeing you as an unidentified creator and start seeing you as a trusted source of unique content and opinions.

Along with connection, vlogging has a practical side. Video is more engaging than written content, so you’re doubling your chances of getting visitors that stick. Successful vlogs also have the opportunity to host ads or get sponsors, therefore enabling creators of all niches to earn a substantial profit from their vlogs.

via GIPHY

One of the best aspects of starting a vlog is that there’s no one way to do it. The best way to start a vlog is to simply be creative. Don’t know how to make a vlog the way you want it? Experiment until you find the style that sticks, and then switch things up to keep your audience engaged as your relationship progresses.

If you’re not convinced yet, we have a few tips for starting a vlog that shows how easy it is to get it rolling.

 

How To Start a Vlog

Before you fire up your laptop and start recording yourself, there are some things you should consider so that you can start off on the right foot. Whether you want to use YouTube or another form of social media, here’s what you’ll need to get started with carving out your following:

 

1. Get Inspired

While the logistics of starting a vlog aren’t too complicated, you’ve got to have a platform or a niche in order to make an impact. Not sure what you want to talk about, the vlog topics you’ll be covering or the style you want to use? We get it. If this is where you find yourself, the best thing to do is to study the work of other vloggers.

example of healthy living vlog topics

Do a search on topics that interest you and spend time watching videos from some of the results that come up. According to Lifewire, here’s what you should take notes on as you watch these videos.

  • What kind of topics do they cover?
  • How long are the videos?
  • How frequently do they put out videos?
  • Why do you find them interesting?
  • What are their followers saying and how do they respond?

Even if you’re not sure how to start a vlog yet or if you even want one, start taking notes while you watch your favorite vloggers. What makes them stand out to you? Pay attention to practices or techniques that you could implement.

 

2. Get Your Style

Based on what you find interesting and the examples of vloggers you’ve studied, it’s time for you to decide on a theme and style for your vlog. Write down some vlog topics that you’d like to cover, and if the topics aren’t all along the same vein, consider how you can weave them together so that they can all fit under your brand. Keep your list of things to vlog about close for future reference.

For example, if you want your vlog to be about nutrition, an appropriate topic that’s not specifically food-related can deal with how mental health can impact nutrition. On the other hand, dedicating episodes to talking about the best winter hairstyles may not be appropriate for a nutrition vlog.

vlog topic ideas for health and food

If you’re worried about finding your niche, use these four questions from Entrepreneur to help you decide. What matters most is that you start vlogging about something you enjoy. Find ways to incorporate other interests, but keep in mind what will attract followers.

 

3. Get Your Equipment

Some of the more seasoned vloggers invest in expensive cameras and lighting fixtures that can help their videos visually stand out from the crowd. Others do just as well without these things – especially with how far technology has come with smartphone cameras. Since you’re just learning how to start a vlog, it’s perfectly fine to start on the basic end. Here are some of the baseline tools you’ll need, according to the site Start Blogging Online.

  • Camera: Many people use their smartphones to record their videos. If you’re not too fond of the quality of your phone’s videos, try to get a hold of a nice digital camera.
  • Microphone: It’s best that you invest in a separate microphone that can record and render professional sound. Depending on your setup, you can invest in either a stand-up microphone or one that clips onto your shirt.
  • Camera Stand: You’ll need something to hold your camera or phone in place during your recording. Nothing screams “unprofessional” more than a video that’s bouncing around (unless that’s your intent).
  • Editing Software: You’ll find that some vloggers upload their videos unedited. While that may be great for some, it’s best to purchase video editing software to make it easier on yourself and to uphold your professional appearance. Editing software will also allow you to add subtitles and other effects which have become a staple of modern professional videos.
  • Positioning: Ideally, you’ll want to make sure your camera is at eye level. Make sure it’s not positioned too far away (making it feel more like a lecture), or too close (making it feel like a FaceTime call.)

With these basic items, you can set up a solid filming station and feel satisfied with your results.

Go the Extra Mile

Although these are the typical items you’ll need to start vlogging, you don’t have to stop there. There are hundreds of gadgets out there that can help you accomplish your vlogging wants and needs. Consider adding these gadgets to your arsenal:

  • Wind Muffler: If you’re going to film outside a lot, this keeps audio sounding crisp. The furry windscreen blocks out distant noises and controls vocal levels. The audio typically turns out a lot quieter, but a little video editing can adjust the sound exactly how you want it.
  • Drone: Looking for cool shots? A drone can capture large events or film unique angles that you couldn’t recreate with your own hands. Depending on the model, you can program the drone to execute specific functions to fulfill your filming needs.

drone for filming vlogs

  • GoPro: Some vlogs are full of adventure. If you want to film your backpacking trips or bike rides, a GoPro can catch those incredible moments in action. These hands-free cameras have great video quality and are exceptionally durable.

If you’d like to experiment with more equipment, do some research to find out what you need. Check out reviews and ratings to pick the best gadgets with the best quality and price.

 

4. Get Practicing

Now that you have your equipment, put your vlog ideas into action. It’s a good idea to do a few dry runs before shooting your first video. You don’t have to worry about perfecting it, but you should make sure you can get through it with very few “ums” and “you know what I mean” breaks.

Also, since you’re just learning how to start a vlog, you can use a notepad or cards that can help you stay on topic and ensure you cover everything you had in mind. If you’re using notes, be sure to monitor how frequently you look at them and for how long.

If you’re not used to being on camera, that’s okay! Take it slow. Try to avoid talking too fast or showing nervous ticks. Start building up that confidence, even if that means talking in front of a mirror first or imagining people you trust watching you.

Girl recording vlog

Get advice from others who are more familiar with vlogging. Here are a few suggestions from TechSmith on how to look and do your best on camera:

  • Improve your posture.
  • Know where to look (try looking directly or just above the camera).
  • Smile and be yourself.
  • Schedule enough time to film.
  • Remember that you’re human, and it’s okay to make mistakes.

As you prepare yourself to be on camera, try to be genuine. You have specific strengths, funny quirks and a unique sense of humor. People want to know who you are! Spend less time worrying, and more time practicing. Over time, you can feel comfortable and confident as you vlog.

 

 

5. Get an Account

Whether you’re creating a new YouTube channel or social media account or need to update an existing one, make sure the design aligns with your vlog’s brand. The colors you use are vital. For example, if your vlog is promoting healthy living, it’s best to use bright, vivid colors over darker, more muted tones.

example of using bright colors in a vlog

As you find the right design and messaging that fits your niche, remember that brand consistency is important. The videos, words and design you use need to line up with your brand or image that you are creating for yourself. The more consistent a brand is, the more likely followers are going to develop loyalty and trust in your channel.

Although you may not know what your account will look like yet or become, start getting a general idea of what your messaging and design will be. As you follow that, viewers will start to recognize you and the specific factors that define your vlog.

 

6. Get Your Timing Right

Understanding your audience is a major part of learning how to start a vlog. They, along with your topic, will help determine how frequently you post videos. A gaming vlog can have multiple posts in a week, but that may not be ideal for other topics where the audience may need time to digest and implement the ideas you share.

And depending on the effort you put into your videos, you may need more time to put them together. Deciding how often to post depends a lot on your own capability. If this is a new hobby, you may feel inclined to keep vlogging stress at a minimum.

how to start a vlog

Once you pick a frequency that works, stick to it. This will help you gain a following and build more loyalty in followers. Edgy suggests posting on weekdays from 2-4 p.m. as these times are when most internet users spend their time online.

Just as important as the frequency of vlogging you do is the length of your recordings. Statistics show that most videos that get watched in their entirety last two minutes or less. Of course, there are some vlogs that go on for 30 minutes or more. However, depending on your topic, you can expect folks to drop off anywhere between six and 12 minutes. This is where vlog editing can come in handy to help you take the meat of your vlog content and whittle it down into something more consumable.

 

7. Get Moving!

As with most new endeavors, figuring out how to start a vlog can be a bit intimidating. However, once you get started, you’ll quickly realize that it’s not as bad as you thought. The truth is that once you get moving, you’ll get better as you go. Get started today! Think of some vlog topics, get filming equipment and begin practicing.

 

Start Your Vlog Today

If you have a desire to start a vlog, now is the time to do it. There has never been a bigger market for vloggers. Start brainstorming and get your voice out there. The capabilities, experiences and opinions you have can inspire hundreds, thousands or even millions of people out there.

Have any more great tips on how to start a vlog or keep it going? Please leave them below!

The post 7 Tips on How To Start a Vlog appeared first on BKA Content.

]]>
https://www.bkacontent.com/how-to-start-a-vlog-7-simple-tips/feed/ 0
5 Free PDF to Word Converter Tools https://www.bkacontent.com/5-free-pdf-to-word-converter-tools/ https://www.bkacontent.com/5-free-pdf-to-word-converter-tools/#respond Mon, 08 May 2023 04:39:10 +0000 https://www.bkacontent.com/?p=40356 The post 5 Free PDF to Word Converter Tools appeared first on BKA Content.

]]>

5 Free PDF to Word Converter Tools

You’ve got work to do, and an uneditable PDF stands in your way. You don’t want to spend a lot of time finding a solution, and you sure as heck don’t want to spend any money you don’t have to. Let us save you some time by gathering a short list of free PDF to Word Converters that will streamline your workday.

 

Why use a PDF to Word Converter?

It’s pretty simple: a Word document is editable, while a PDF is not. You’re probably looking for a good PDF to word converting tool if you don’t currently own software that can edit a PDF file. It’s also likely that you are most familiar with Word’s setup, and it makes sense to want to edit a document on a platform that you are familiar with using.

The real kicker comes after you figure out how to edit the darn thing and then want to turn it back into a PDF for the final product. The answer is simple, and using this list of top 5 free PDF to Word Converters we found online might just make it even easier.

pdf to word converter free

 

1. Free File Converter

This PDF file to word converter is free and will do exactly what you need: quickly change your PDF to a Word file. Note that you you can only convert one PDF file at a time, but the process is fairly swift. All you have to do is click convert file and choose a format. Then, click convert. 

pdf to word converter

2. Nitro PDF to Word Converter

With Nitro PDF to Word Converter, you’ll find that there are two options. One is a Desktop program, whereas the other is an online writing to Word converter. The online PDF converter is always free. One of the major benefits of this PDF to Word converter is that you can upload multiple files at one time. The catch? You have a limit of five PDF conversions a month, but they can be sent straight to your e-mail.

pdf to word file free

3. Free Online OCR

The OCR uses optical character recognition when it identifies text in a PDF. If you have scanned documents and original files, this might be the short PDF converter for you. The OCR only converts one file at a time, but it’s simple to use. Something to keep in mind here is the background color of your document. If it’s too dark, the format may be hard to read.

pdf to word converter free

4. PDF Online

When it comes to PDF file to Word converters, PDF Online serves its functions very well. It excels at handling different types of documents and converting them. Once you upload, however, you need to download the file quickly, because it will disappear after a few hours. This is one of the downsides to using a free PDF to word converter.

convert word to pdf

5. Online2PDF

Open up this online2pdf word to pdf interface, and you’ll be immediately directed as to what to do next. This PDF to Word converter allows you to upload up to 20 files at one time. As long as the files don’t add up to over 100 MB, you can upload as many as you need. Once uploaded, you click the convert button and download the items as they finish.

word to pdf converter online2pdf

PDF Editing and Converting Made Easier

Converting a PDF to a Word document should be a simple process. Since the result is intended to simplify your editing job, you don’t want to waste your time with converters that don’t do what you need them to. Fortunately, no option on this list requires you to spend any money. Nor do you have to download any excess software. They are all free and lean on space. Double win!

These free PDF to word converters not only upload and convert your files, but do not require you to make any commitments to the companies involved. In some instances, you may have to register with an e-mail, but that’s the most you should have to do. Changing your PDF into a Word document has never been easier. Happy working!

The post 5 Free PDF to Word Converter Tools appeared first on BKA Content.

]]>
https://www.bkacontent.com/5-free-pdf-to-word-converter-tools/feed/ 0
Long Form Content or Short Form Content: Which One Should You Use? https://www.bkacontent.com/long-form-content-short-form-content/ https://www.bkacontent.com/long-form-content-short-form-content/#respond Wed, 26 Apr 2023 21:51:25 +0000 https://www.bkacontent.com/?p=26277 The post Long Form Content or Short Form Content: Which One Should You Use? appeared first on BKA Content.

]]>

Long Form Content or Short Form Content: Which One Should You Use?

Let’s start by asking the one fundamental content marketing question every content marketer has asked at one point or another. What is the ideal length for content?

 

How Long Should Your Content Be?

This should be easy, right? Just come up with one, magical word count number and you win content marketing. Surely, there are many more technical/difficult aspects to SEO and content marketing than this – it’s just a word count number, after all, right? Right?!

Not necessarily. Deciding on the length of content is one of the most common questions that content marketers come across in the digital marketing industry. Some experts will go on and on about the benefits of long form content, while others say that short form content is better. So, how do you know what type of content to include in your content marketing plan? Well, the real answer is: it depends.

That’s probably not what you wanted to hear. However, as with many components of marketing, the best practices for your content marketing strategy (including whether to utilize long or short form content) are based upon your own unique business goals, the product or service you’re selling, and the interests of your audience.

 

short form vs long form

 

What is the Difference Between Long Form Content and Short Form Content?

The best place to start is by first understanding the differences between long form vs short form content. What is the difference between long form and short form content? The main difference is the length or total word count of the article.

Long Form Content Definition

Typically, long form content is defined as an article, blog or another piece of content totaling more than 2,000 words.

Short Form Content Definition

Short form content is defined as content that is around 1,000 words or less.

Along with the different word counts, there are also different formats and content types that lend themselves to either long or short form content.

 

Long Form Content Examples

Long form content examples usually include pieces of content that require more in-depth explanation in order to provide value. Some long form writing examples include:

  • Whitepapers
  • Blog posts
  • How-to guides
  • Listicles
  • Webinars
  • E-books
  • Landing Pages
  • Guest Posts

Really, any content type can be “long form” if it has over 2000 words and intends to explain something in-depth. These are just the most common article types that long-form writing is used for.

 

E-Book long form content

 

Short Form Content Examples

Alternatively, short form content examples include content that needs to make an immediate impact without requiring a novel to explain it. Some examples of short form writing include:

  • Social media posts
  • Product descriptions
  • Category descriptions
  • Ad Copy
  • Headlines
  • Emails
  • Meta Descriptions
  • Photo Descriptions
  • Any similar type of content that generally does not need as much depth to get the point across.

These short form content examples also stay simple because those who read these content types on these mediums don’t want to invest too much time reading in order to find what they need.

short form social media post

 

What are the Pros and Cons of Long Form Content?

Longform articles have many benefits. One major benefit to long form writing is that it provides a lot more visual reading space which allows for more detailed information to be provided to customers. Technical industries, such as legal, medical or financial, can use long form content to their advantage to help educate their consumers without worrying about providing too much information.

In recent years, longer in-depth articles have become more important because Google and other search engine algorithms rank them higher than short form content, especially those that answer people’s questions in detail. Consistent, long form articles have become a keystone to effective blogging strategies, proving that longer content that provides lots of value has staying power on the web. Additionally, long form content provides a way to establish your expertise and authority in an area while nourishing engagement with an invested and interested audience.

One of the biggest perceived downsides of long form articles is that many people simply do not have the time or attention span to actually read all of it. However, good formatting and properly used headers can help those in a hurry to easily skim the content to find what they are looking for.

long form content pros

 

What are the Pros and Cons of Short Form Content?

Short form content‘s biggest benefit is that it is conducive to a short attention span. Additionally, short form writing can be more mobile-friendly; an important consideration with the continual increase in media consumption on mobile platforms.

Short form content is much easier to create and requires much less time to develop, which equals less cost for marketers, whether writing it yourself or using a content writing service. This short form content also makes it easier to post more articles more frequently, which also helps your search engine rankings because you continually have new content for the search engines to crawl more often.

One of the biggest perceived downsides of short form content is that it has the potential to become too formulaic or too shallow, which can turn some people off. You might get people onto your page reading your post, but if it doesn’t actually answer their questions or engage them, then you risk having them leave the page. These shorter posts are also not as productive when it comes to organic rankings. This is because shorter blog posts often take a back seat to larger, more in-depth content that answers questions more thoroughly on the search engines.

 

Short Form vs. Long Form Content: Which Works Best for You?

As you can see, both short form and long form content writing serve their purpose, and in your content marketing strategy you should use both for maximum results. There are a few questions you can ask yourself to determine which one to focus on more or to help you develop the right ratio for your company:

  • What is the purpose of the content?
  • How often do you want to post content?
  • Who is the audience?
  • What information does the audience want?
  • What do you want to say to that audience?
  • How informed is the audience?
  • What are your resources for content creation?

These questions may help provide you with some insight into how in-depth you wish your content to be, or what type of articles to order from a content marketing service.

 

What Elements of Your Business Affect Your Choice of Long Form or Short Form Content?

So, in the debate between long form content and short form content how can you figure out which type of content works best for your business? Every business is different, but these are typically the main factors to consider when choosing between creating long form or short form content:

  • Your business goals
  • Your budget
  • Your resources
  • How technical your goods and/or services are
  • Your industry and products
  • The interest and education of your customers
  • The customer experience and journey
  • Your audience and their expectations

 

Rely on Business Goals to Guide Your Content Writing Strategy

One of the most important factors to start with is your business goals. For example, you might wish to create a voice of authority in the industry to build a reputation of trust and respect. If this is the case, then you will want to have more long-form content that gives you a platform to demonstrate your expertise in a specific area/industry. Alternatively, if you wish to increase your following and attract more clients via social media, then you might wish to do more short-form content that has great potential to go viral.

goals of long form writing

 

Consider your Budget When Deciding Between Long Form and Short Form Content Writing

Your budget and resources will also greatly impact your ability to create long form or short form content. Longer content typically requires more time, energy and money to produce, whether you use in-house talent or rely on a content writing service. If you have limited resources, then you might need to focus your content marketing strategy on short form content temporarily to build your business.

 

What Length of Content Does Your Industry Require?

Finally, you have to decide whether or not your goods and/or services lend themselves to one type of content naturally. For example, people in the health and wellness or medical industry have the potential to write engaging and interesting long-form content that connects with readers just by nature of the products and services they provide. However, other industries might not have as much detailed information that customers need/want to know.

 

Article Topics May Demand Either Short Form or Long Form

In addition to your technicality of the industry, the topic itself will help to determine the length the content should be. For example, a topic about how to repair a leaky faucet doesn’t need to be as long as a topic on comparing health benefits between differing health plans.

Sometimes just by coming up with your topic list of information you think your customers/target audience wants to know, you’ll be able to decide the easiest content format to put it in to make it valuable.

 

How Does Your Audience Impact The Length of Your Articles?

Your audience plays a key role in determining the length that your content should be for your content marketing plan. You have to decide whether or not your audience is actually interested in reading a lot of information about your industry, business or a particular topic. It also helps to look closely at your audience’s intent behind the search for the content. Do they require lengthy answers to complex problems, or does the information they want only require a few paragraphs to detail?

long form examples

You also want to determine how invested your audience actually is in getting the answers they seek. This is closely related to how informed or educated your audience is about a particular topic in general. If someone wants to learn more about your products or industry, then they might be more willing to read long form content. Similarly, experts in the field who would be interested in learning more about a particular topic might appreciate long-form content. However, those who are looking for a quick answer or some amusement will often prefer short-form content.

 

Does the Publishing Platform You Use Matter When Debating Short Form vs. Long Form Content?

Although the connection between you and your audience’s needs and expectations will play the biggest role in which is the best length of content for your business, it is also important to remember the platform you’re using to disseminate your content. Some platforms are better built for short form content. For example, social media posts, email, and mobile marketing content lend themselves to shorter posts. However, long form content tends to work best when people read it on a blog using a computer or tablet.

The most important action for when you come up with your content marketing plan is to not force your content creators to develop content that is longer than necessary. You likewise do not want to try to condense something that is really complex into just 300 or 500 words. It is important to find the right length for your audience — and for the topic to achieve maximum results.

 

Need Help Creating Long Form or Short Form Content?

Are you a business owner or marketer that could benefit from the expertise of professional content writers? If so, we can help! Contact us today to get a quote on your next writing project of either short or long form content.

The post Long Form Content or Short Form Content: Which One Should You Use? appeared first on BKA Content.

]]>
https://www.bkacontent.com/long-form-content-short-form-content/feed/ 0
10 Things To Know About Blog Ghostwriters For Hire https://www.bkacontent.com/10-things-to-know-about-blog-ghostwriters-for-hire/ https://www.bkacontent.com/10-things-to-know-about-blog-ghostwriters-for-hire/#comments Thu, 20 Apr 2023 12:18:15 +0000 https://www.bkacontent.com/?p=60449 The post 10 Things To Know About Blog Ghostwriters For Hire appeared first on BKA Content.

]]>

10 Things To Know About Blog Ghostwriters For Hire

Blogging is essential for your business. Scratch that. Creating longer and more comprehensive blog posts at an increased frequency is essential for your business, which is why more businesses are frequently relying on ghostwriters for hire. Don’t believe us? Blogging statistics from Quoracreative back our assertion:

 

Why Hire A Blog Ghostwriter?

The following statistics back up the reasoning behind why you should hire a ghostwriter for blog content:

  • In-depth long-form blog content generates 10 times more leads than shorter content.
  • The average blog post length is 1,150 words, though content that targets popular keywords should be between 2,200 and 2,500 words.
  • Companies that published 16+ blog posts per month generated 3.5 times more traffic and 4.5 times more leads than those that posted four or fewer blog posts a month.
  • If you were to increase the frequency with which you blog by 100%, you would see a 300% return.

Those numbers are pretty exciting, aren’t they? What’s not exciting for many time-strapped professionals is the time it takes to write a single blog post. According to the statistics, the average blog post takes a writer three hours and 30 minutes to write. If you don’t have that kind of time, you’re not alone, hence the need for ghostwriters for hire.

 

What Do Ghostwriters For Hire Do?

ghostwriter for hire working on blog 

Dead men tell no tales — but ghostwriters do. Ghost blog writers are real people who can seamlessly step into your brand’s style and voice and create engaging content that appeals to your target market and positions you as an industry leader. Why are these writers called “ghosts?” The answer is less spooky than you may have imagined.

Ghostwriters for blogs get paid to write on another person’s or business’s behalf. In exchange for payment, the writer doesn’t take credit as the author. Rather, the person who commissions the piece does.

Traditionally speaking, ghostwriters for hire worked with authors to write books. However, with the increased need for exceptional online content, the “ghosts” have broken into the digital realm, leaving their footprints across websites, online news publications, social media, e-books and other online collateral. For many businesses, influencers and organizations, ghost written blogs have become essential elements of their content marketing strategies.

 

Wait, Aren’t Ghostwriters for Blogs Essentially Freelance Writers?

Not really. Though some freelance writers feel comfortable ghostwriting blog posts, many want or expect their own bylines. In fact, some freelancers are so influential themselves that businesses and publications hire them to guest blog. Ghostwriters, on the other hand, never expect a byline.

 

Why You Might Commission Ghost Written Blogs

You know your business and your customers better than anyone else, so why would you hire a ghostwriter to take over such an important task as blogging? There are plenty of reasons, actually, and a few of them are more common than others:

  • You lack the time to write lengthy, informative blog posts.
  • Writing isn’t your strong suit.
  • The content creation process overwhelms you.
  • You want to elevate your brand’s story with well-written and highly engaging content.

 

ghostwriting blog posts

None of these reasons is a reflection of your capabilities as a business owner. In fact, they’re the very opposite. You don’t have time to write or learn how to write converting blog posts, because you’re busy thinking of your next big project, training employees, nurturing relationships with customers and engaging in other key business tasks. Go you!

Now that we’ve covered the why, it’s time to cover the how.

 

How Do You Hire Blog Ghostwriters?

You need ghostwriters for hire who will produce the kind of content that will amaze your audience and convince them to pledge their loyalty to you and only you. How do you know where to look? Like with any major investment, you need to do your homework and learn the ins and outs of using blog ghostwriters in marketing.

 

10 Things You Need To Know About Ghostwriters For Hire

From learning about the types of ghostwriters (and agencies) to work with (or avoid), to understanding your role in the process, there is a lot you should know if you hope for your collaboration with a ghostwriter for blogs to go according to plan.

With an extensive background in ghostwriting blog posts, we know a bit (okay, a lot) about what it takes to form successful partnerships with clients, and we thought we’d share some insight with you.

blog ghostwriters for hire

1. You May Go Through Several Ghostwriters Before You Find “The One”

Imagine this: You hire a ghostwriter for blog articles and expect instant magic, but when you read the finished product, you experience instant regret. Your disappointment may stem from one or more of the following reasons:

  • The tone and style are not at all in line with that of your business.
  • The piece is riddled with stylistic and grammatical errors.
  • The blog writing is so poor as to indicate the piece was written by a non-native English speaker.
  • The tone is bland, and the article does not showcase your industry expertise.

For a few of the above scenarios, the problem obviously lies with the quality of the writer you hired. If you pay for cheap content, cheap content you’ll get. If the problem is the ghostwriter (or possibly the lack of a thorough QC process), you may have to go through one or several content writing agencies to find the right fit. After a bit of trial and error, you will find The One, we promise!

However, for some of the other issues, such as those stemming from tone and style, the issue may not be with the writer but rather with the way in which you work with the writer, which brings us to point two.

 

2. Hiring Ghost Blog Writers Doesn’t Mean You Can Disappear

If you want to enjoy a successful partnership with your ghostwriter, collaboration is key. While it’s true that ghostwriters for hire have exceptional research skills, and while many of the more experienced writers can emulate just about any voice you want, they will never have the industry knowledge and expertise you have, even if a writer has experience in your industry. You’re the expert, and the ghostwriter needs your guidance to create the works of art you expect.

Share your knowledge, ideas and expertise with your writer, and he or she will help you clearly convey it all in ways that are engaging and readable. Give your blog ghostwriter direction and be available to answer any questions he or she may have, and you will receive far higher quality ghost written blogs than if you had dumped an assignment on him or her with no guidance at all.

 

3. Respecting the Ghost Writer’s Process Will Yield the Best Results

Though you don’t want to be a ghost yourself, you also don’t want to be one of those clients who are too involved. These clients have six-page long briefs for a 500-word blog post. They check in with the ghostwriter every day, “just to see how the writing is going.” They send updated requests every 24 hours or whenever they think of something new that they’d like to add to the content. Don’t be that client, as it will make ghostwriting blogs posts very difficult for the person you hire.

Yes, your website or blog is very near and dear to you, but you hired a ghostwriter for a reason. Your process and standards didn’t work for you, so why would you expect them to work for a person who writes for a living? Give your ghostwriter some space and creative freedom, and chances are he or she will produce something far more magical than if you had dictated the process.

 

hire a blog ghostwriter 

4. Address the Extras To Ensure Everyone Is on the Same Page

Edits, revisions, images, meta descriptions, social media posts … There are dozens of extras that your ghostwriter for hire will be more than happy to tack on for you, for a fee. Though basic edits and revisions are typically included in the initial price, be sure to double-check with your writer or copywriting agency before you hire a ghostwriter for blog posts.

Images, title tags, meta descriptions and social media posts all require additional work on the writer’s part, so expect to pay extra for them. Think of them as upcharges, like adding guacamole to your sandwich, or opting for soup instead of salad.

 

5. Provide a Content Outline or Guide

If your content asset is short (less than 800 words), it may not be necessary to send along an outline of what you want the finished product to look like. However, if you want a long-form blog post, an in-depth landing page, an e-book or a whitepaper, outlines can serve as exceptional guides during the process of ghostwriting blog posts.

To ensure you receive the asset you envisioned, spend some time to create a detailed outline that includes the sections you wish to include, the points you want to cover and the word counts for each section. You may also wish to include how thoroughly you would like the ghostwriter to cover any given topic (brief mention, a couple of sentences or in-depth paragraphs).

 

6. For Some Topics, Only So Much Can Be Said

There’s nothing worse for a ghostwriter than to receive a word count request that far exceeds the collective information on the subject.

For instance, say you want to promote the new gravity-feed toilet your home improvement store recently added to its inventory. You request a 2,500-word product review on this toilet alone. Its features are undoubtedly noteworthy, but are there really 2,500 words to be said about the fixture? Probably not. Asking your ghostwriter to come up with so many words for a subject that can be covered in 500 or less is asking for a piece full of fluff — and for the writer to forever turn away future assignments from you.

Before requesting an assignment from your ghost, ask yourself: Is there enough relevant information out there to cover the word count? And if so, is it information your intended audience would want? If the answer is yes to both questions, by all means, request away. If you answered no to either question, however, consider shortening the word count, if for no other reason than for your writer’s sanity.

 

7. For Other Topics, a Lot More Can Be Said

On the other hand, there are those requests for a writer to cover a comprehensive topic within a measly 500 words. Again, this hurts your ghostwriter’s heart, and not because you’re forcing him or her to write fluff, but because you’re forcing him or her to glaze over so much important information. If you have a long-form worthy topic, don’t squander its potential by allowing the writer less than 1,000 words to cover it. Give your ghostwriter the freedom to run with it by paying for a higher word count.

 

hire a ghostwriter for a blog 

8. Give Constructive Feedback

It’s true that many writers are sensitive creatures, but that does not mean you should refrain from giving your feedback. Feedback is good, as it allows the ghostwriter to better understand your expectations so that he or she can create content you’re happy with in the future.

You may find that at the beginning of your relationship, you’re giving more feedback than you would have thought compulsory. This may not necessarily be a reflection of the ghostwriter’s skills and capabilities. Rather, it could be due to a lack of communication at the onset of a project, unclear directions or a sudden change in your own style preferences. Bear these things in mind when you communicate with the writer, because while most ghostwriters expect and willingly accept feedback, if the feedback is more critical than constructive or productive, the writer may be unwilling to work with you on future projects.

Ultimately, the big picture is what really matters. If the ghostwriter pegs your tone, voice and style, addresses all the talking points you wanted to cover and produces a finished product that is both engaging and informative, small, easy-to-fix errors should not be a deal-breaker.

 

9. Being Nit-Picky Is Never Appreciated

Feedback is welcome and encouraged. Being unnecessarily nit-picky is neither. If the writer failed to include a link to your Contact Us page, or if you notice a typo in the content, sending an email requesting revisions for these quick fixes may be a waste of time and energy. It may also set you up as one of those “difficult” clients, which professionals will agree are never fun to work with.

If you notice very minor errors, make the changes yourself. Include notes in the feedback, such as, “Please remember to include a link in the CTA” or “Run through spellcheck to spot errors you might otherwise overlook.” Ghostwriters for hire who value you as a client and who respect their positions will be sure to keep your feedback in mind before submitting the next piece.

 

10. When Ghostwriting Blog Posts, You Get What You Pay For

Price is not necessarily an indicator of the quality of content you can expect, as ghostwriter fees vary considerably. Moreover, some writers charge a flat, hourly rate, while others charge on a per-word basis. The price may go up or down depending on the project specifics, type and amount of content, the intensity of the research required and the ghost writer’s level of education and experience.

That said, be smart about how you go about hiring a blog ghostwriter. If you turn to Craigslist or Upwork and hire a writer to create a 500-word blog post for $5, you’re unlikely to get anything of value. The same may be true if you go through a content mill that always promises the lowest prices on content, or a blog writing agency that promises a webpage for “Just $1!”

For the most bang for your buck, go through a content creation agency that specializes in offering ghostwriters for hire. Read the reviews before committing to any contract and ask for a trial order. A legitimate blog writing firm will be more than happy to answer your questions and get you started with a few samples for your project.

 

Signs You’ve Found Your Ghost Writer For Hire

ghost writers for hire

Say you already know all there is to know about ghost blog writers — now you just want to know how you can tell you’ve found the Casper to your Cat. As they say, a blog post says a thousand words, so let the writing speak for itself. To know whether you’ve found your spirit writer, look for the following telltale signs:

  • Your writer is quick and flexible.
  • He or she understands your tone and voice and can adapt to and build upon it in writing.
  • His or her writing style doesn’t just inform — it paints a picture.
  • You would never know that your writer is not an expert in your industry.
  • The ghostwriter saves you valuable time and headache by producing quality content the first time around.
  • You almost never have to request revisions.
  • Your articles and webpages are already optimized for search when you receive them.
  • Regardless of how complex the topic may be, your writer explains it in an easily digestible manner.

If ghostwriters for hire can demonstrate these skills, then you’ve found the person (or people) to represent your brand with utmost accuracy and authenticity. Don’t let those ghost writers go! Not only that, but your writers are sure to consistently deliver content that you will want to attach your byline to.

 

Get Help Finding Blog Ghostwriters for Hire

Hiring ghostwriters for blogs may prove to be an invaluable investment for your business. While you could begin the search for an individual ghostwriter on your own, it may be quicker and more effective to turn to a content writing company that has already hand-selected and trained some of the top ghostwriters in the industry. If the latter sounds more appealing, head directly to our content shop, where you can order 100% unique articles, webpages and more. And if you’re in the market for consistent, monthly blog posts, check out our blog post subscriptions. Our team of ghost blog writers will take care of the keyword research, topic creation, content creation, editing, etc. for one low monthly price.

The post 10 Things To Know About Blog Ghostwriters For Hire appeared first on BKA Content.

]]>
https://www.bkacontent.com/10-things-to-know-about-blog-ghostwriters-for-hire/feed/ 3
5 Ways To Make Your Blog Content Hit The Spot in 2023 https://www.bkacontent.com/write-great-blog-content/ https://www.bkacontent.com/write-great-blog-content/#respond Tue, 18 Apr 2023 22:01:48 +0000 https://www.bkacontent.com/?p=40834 The post 5 Ways To Make Your Blog Content Hit The Spot in 2023 appeared first on BKA Content.

]]>
write good blog content

5 Ways To Make Your Blog Content Hit The Spot in 2023

In 2023, if your business doesn’t have a blog content strategy, you are behind your competitors.

Content marketing is the future of marketing (for both brick-and-mortar and online businesses), and it makes a lot of sense. You can reach customers all around the world from their Google searches. With the right blog posts, your brand name can find its way into the living room of potential customers while they are scrolling. It’s genius, and it’s not too hard to get started.

Although anyone can blog, it is important for businesses to use strategic SEO and engaging writing strategies in their blogs. This is hard to accomplish on a consistent basis unless you invest in high-quality blog writing services. However, it is possible, and we are here to give you the tools to create the best content your website can offer.

Understanding that you need to invest more time and resources in developing your company’s content is one thing, but effectively implementing a plan that engages your potential customers and keeps them engrossed in your subject matter is quite another. You have to start by asking yourself some fairly existential questions. What is your purpose? Who do you serve? Why should anyone care to look at your content in the first place? When you start seriously delving into these fundamental topics with your team, a picture of your content strategy should begin to emerge.

 

Ready, Aim, Fire

The concept of beginning with the end in mind will take you farther along the path of developing successful blog content ideas for your company. Set goals. It sounds simplistic on the surface, but when you skip the crucial step of defining what you are hoping to accomplish with your content program, the tendency is to blast out content pieces that are unrelated to each other.

blog writing goals

What you are seeking is to build a whole entity; a library of knowledge that will position you as a leader in your field and a trusted source of reliable information. Some possible benefits of viewing your content as a complete body of work instead of individual pieces include:

  • Meaningful brainstorming sessions – When you are constructing content all aimed in the same direction, everyone involved naturally challenges every new idea for content with, “How does this fit into the goal?”
  • Reusable content subjects – Once a content idea passes muster for applicability, you can recycle it time and time again in different formats designed specifically for various devices and micro-moments.
  • Razor-sharp focus – Searching for themes that come under the single “big idea” that you develop for your business can transform the way your company operates. By continually communicating your purpose to the world, you and your team ingrain your objective into your collective cerebral cortex.

Once you see the big picture, you can get to work on creating single blog posts that contribute to the greater whole. Keep in mind that writing all these pieces takes a lot of time and skill, which is why collaborating with a content expert like BKA Content can be a smart solution.

 

5-Step Action Plan To Get People More Involved With Your Blog Content

Since each piece of content you publish should work within the main idea, the pressure is off to make each article sell something on its own. Stay committed to the idea of building a knowledge base for your customers, and the blog content will come easier. The following tips make up a 5-step action plan to get you started producing blog content that your customers will crave.

Step 1: Understand Your Audience

Doing the proper research on your audience is vital to creating compelling content. Identifying their pain and pleasure points helps you to see how what your business offers helps them improve their lives. Your relevance to their individual needs keeps them consuming your information and buying your products.

 

Step 2: Plan To Give Away Value

You know how the free samples they give away at the store come in tiny little paper cups? In the content marketing world, imagine the free samples in 55-gallon drums. Slight exaggeration aside, the more valuable information you can give away for free, the more your customers will appreciate and trust you. Those positive feelings will translate into action when they turn to you when they decide to buy.

 

Step 3: Get Your Facts Straight

Make sure you check and double-check for accuracy in all the content you publish. As you build your reputation as an authority, the last thing you want is a sloppy inaccuracy creeping in and setting you back. Never forget, you are helping your customers build their own reputations when they share your content with their peers and superiors. The idea is to make them look stellar for trusting you, so don’t let them down.

 

Step 4: Mix it Up

In today’s world, limiting yourself to just blog posts is like ordering vanilla every time you visit an ice cream shop. Nothing wrong with vanilla, it’s fantastic, but with so many choices why limit yourself? An assortment of targeted pieces can help keep your fans coming back for more. Here are a few ideas:

  • Videos: Anything in the “How To” genre is huge right now.
  • Infographics: Turn any presentation, research or lectures you’ve given into readable infographics. These become easy to share on your website and social platforms.
  • Interactive Polls: Most people love an opportunity to share their opinions.
  • Listicle: A list plus an article equals a listicle, and their easy-to-read format with lots of useful information make them super-popular.
  • More Options: Podcasts, white papers, case studies, e-books to name just a few of the ever-increasing content vehicles available to keep your customers satisfied.

Having so many choices makes it easy to reuse key subject ideas without seeming redundant. Also, the best part, all of these content types are sticky—just like ice cream!

 

Step 5: Keep it Real

Arguably, the most important thing you and your team can do is create an authentic voice for your brand.  Keep your content on a human level to establish a genuine connection between buyer and seller. Continually stress your voice guidelines to anyone who produces content for your brand. You want to keep striking the same emotional cord with your audiences, and just like in music, one sour note can have a jarring effect.

 

Perfecting the Plan Over the Long Run

Committing to enacting an effective blog content strategy plan is not a single endeavor. To obtain any success, you need to be ready to stick with it. Your goal is to reach your desired customers, connect with them and add value to their lives with the purpose of building relationships.

Finding out what people want and giving it to them is an obvious path to success. Once you have won their trust and patronage, live up to your claims. Follow these guidelines, and your customers will undoubtedly view you as a valuable asset worthy of their patronage.

Need help creating blog content that will really connect with your customers? Let our team of content writing professionals do it for you.

The post 5 Ways To Make Your Blog Content Hit The Spot in 2023 appeared first on BKA Content.

]]>
https://www.bkacontent.com/write-great-blog-content/feed/ 0
8 Content Marketing Dos and Don’ts for Dentists https://www.bkacontent.com/content-marketing-for-dentists/ https://www.bkacontent.com/content-marketing-for-dentists/#comments Sat, 15 Apr 2023 04:49:09 +0000 https://www.bkacontent.com/?p=41203 The post 8 Content Marketing Dos and Don’ts for Dentists appeared first on BKA Content.

]]>

8 Content Marketing Dos and Don’ts for Dentists

What does your dental website say about you? Are you sleek, modern and innovative, or are you stodgy, slow and tied to old ways of doing things?

Chances are that you want your website to showcase your know-how and attract your desired clientele. Content marketing for dentists is the solution, but also a critical strategy when keeping up with competitors.

With both dental competition and promotional factors, we know how important it is to make your dental web content engaging to viewers. With some simple tweaks based on content marketing best practices, you can create one of the best websites for dentists that serves as an effective tool to drive business and increase your bottom line.

Content Marketing for Dentists in a Nutshell

content marketing explained (in a nut shell)

Content marketing consists of creating articles, blog posts, videos and other media that position a provider as an expert in his or her field. Dental web content should be educational and poised to provide value to readers rather than be strictly promotional. With a little optimization and quality writing, your dental website content can attract more readers and potential clients.

Most modern health care providers build a website with the primary goal of converting visitors to patients, but if no one finds the site, it’s not benefiting the practice. Ideally, your dental practice website should serve as the cornerstone of a comprehensive content marketing program.

Why Should You Focus on Dental Website Marketing?

Let’s say that you have a fairly new dental office in your local town. Besides the paper advertisements, the sign above your office and word-of-mouth, how do you find new patients? The answer is clear: through internet marketing. In 2019, statista.com recorded that only ten percent of adults in the United States don’t use the internet. That means 90 percent of potential dental clients in the U.S. are online, and web content marketing for dentists is an effective way to reach out to them.

dental blog writer

Dental content marketing is more than just a buzzword. It’s a proven strategy that can keep your website relevant, improve your search engine rankings and attract visitors to your site, where they can feel compelled to use your dental services.

This mainly comes from SEO, or search engine optimization. This is the way Google finds your dental website and ranks it according to how relevant your dental web content is to users. A lot of SEO comes from making your website “readable” to both the search engine and your readers. High-quality content, expertly designed features and relevancy all come into play.

We Can Write Dental Content For You!

Simplify the process of growing your consumer pool and building your dental brand with our affordable blog writing services.

Additionally, social media can create a wave of traffic. By disseminating your dental practice’s content on social media platforms, you increase awareness of your business and encourage followers to share with their followers, exponentially expanding your reach.

8 Dos and Don’ts of Content Marketing

Because dental website marketing is so crucial to increasing traffic and finding new patients, there are clear strategies that revolve around your dental web content. Some practices you’ll want to outsource to dentist web content writers, but there are many things you can do right now on your own. Review these eight do’s and don’ts of dental website marketing to help you create an effective website.

1. Do Showcase Your Unique Value Proposition

Your dental practice is not the only game in town. Think about what sets you apart from your competitors, a quality otherwise known as your unique value proposition (UVP). Why should patients schedule an appointment with you instead of with another local dentist? Content writing for dentists with a UVP in mind can differentiate you from competitors. When writing dental web content (or when outsourcing to a dental writer) run through these three steps to help you discover your practice’s value:

Identify Your Target Market

Your target market is the group of people you are offering your dental services to. As a marketing dental practice that caters to your patients’ needs, learn more about your clients. What values are important to them? For many, a dentist’s office can be a scary place. How would they react to a friendly, family-oriented dental office?

dental web content writer

Depending on your location and practice, you can go even more in-depth when getting to know your customers. What age group do most of your patients come from? What about gender? All these things can help you refine, or redefine, your UVP.

Find What Makes You Stand Out

After you learn about your target market, focus on your practice and what makes you stand out from other dental competitors. Perhaps you are more kid-friendly than other dental offices, or you’ve spent quite a few years in the community. All these things can be factors that make you stand out in your dental web content writing.

Show Qualities Proudly on Your Website

Once you have a solid hold on what makes you different, show those qualities front and center on your dental website. With a little help from content marketing best practices, dentists can ensure that visitors know their UVP as soon as they hop on to their website. You can do this with your own dental web content writing by using eye-catching pictures, big lettering and emphasis through carefully planned design.

Manchester Advanced Dental does an outstanding job with this concept. Viewers are immediately drawn in by the doctor’s friendly smile, which emphasizes the idea of heartfelt care stated in the headline.

 

dental website marketing

2. Don’t Ignore Mobile Devices When Writing Dental Web Content

If your dental website content is not optimized for mobile, you’re missing a large swath of potential patients. Content marketing for dentists is based on your customers. A 2018 study from the Pew Research Center and related data reported in Forbes state the following:

  • 77% of Americans across all demographic groups own smartphones
  • One in five Americans browses the web only on a smartphone or tablet and does not have home internet service with a traditional computer
  • About 57% of U.S. internet traffic is generated by smartphones and tablets
  • Mobile internet traffic is projected to increase sevenfold by 2021

A responsive website is a must for effective dental marketing. So, what can you do to stay with the times and optimize your dental website content? All you need is a little website care. Clean up your pages by removing pointless widgets, compressing image sizes, and regularly testing for website speed. If your website seems out of date, find a new design template and modernize old features.

Optimized websites automatically adapt to the size of the reader’s device, which means that they feature beautiful designs, easy readability and intuitive navigation whether viewed on a phone, tablet or standard computer. Making your dental content writing user-friendly supports and boosts content marketing for dentists. Check out the site for Aesthetica Contemporary Dentistry to see an example of responsive design done right.

dental writer

3. Do Invest in Custom Photography

Using stock photos and clip art in your dental web content can look out of touch, especially when you rely on free images that don’t necessarily mesh with the brand you want your marketing dental practice to portray. Using actual photos of your team, your satisfied patients, your office and your equipment gives your potential patients a true window into your practice.

Of course, as devices have become increasingly more powerful, dental websites that rely solely on text with just a few images for emphasis might as well be dinosaurs. Poorly composed or blurry photos don’t show your business in the best light, either. For best results, keep your dental website content alive with stunning visuals. Hiring a photographer to help capture your practice with the finest angles, lighting and appearance.

Along with photography, incorporate format and design into your dental content marketing plan. Use simplistic designs that catch the eye and are easy to read through. Fight the stereotype of boring dental web content, and spruce it up with pictures, color and legible headers.

The Silberman Dental Group is a great example. Visitors learn all about their caring staff and familial atmosphere, which is evident from the professional photos and design used throughout their site. From the team picture on the homepage to the many images of happy, smiling patients, the design of their website highlights the warmth of this practice.

effective dental marketing

4. Don’t Let Dental Web Content Stagnate

Too many small business owners think that creating a great dental website is a one-time project they can check off a list. However, a website needs constant care and optimization to yield amazing results. Updating and marketing your dental website frequently increases your credibility with readers and helps your practice rank higher with search engines, meaning that more people will find and connect with you online.

Stay on top of trends in content marketing for dentists, including updates to best practices in search engine optimization. Many dentists find that creating a blog helps them keep their site refreshed with new dental content. Not only does having a dental blog writer help establish you as a dental expert, but it improves the stickiness of your site, which means that readers are more likely to come back and share your posts with their social media followers.

dental web content

So, how do you start? The recipe for success incorporates these two ideas:

Quality

As a dental practice, you need to keep your content centered on related topics about dentistry. Readers want information that can help answer dental questions or expand their knowledge about the industry. Additionally, you need dental web content that will rank for Google searches from potential clients.

Have your dental blog writer focus on clear, concise content that answers questions and hooks readers. Include headers and white space to improve the value and readability of your blog posts. Don’t forget to add keywords that prospective patients may search for. Content marketing for dentists needs SEO just as much as any industry strategy.

Quantity

The more quality posts you have on your website, the easier it is to get traffic. Whether you answer frequently asked questions or shut down dental myths, well-written dental content can start to pick up fast. Content marketing for dentists relies on consistency, so have your dental blog writer produce great content on a weekly basis.

New York City dentist Lawrence Spindel is an example of dental blogging done right. His Ask Dr. Spindel blog, which answers common patient questions and provides other pertinent information, has been ongoing for more than 10 years and features several new posts every month.

dental website marketing

5. Do Include Calls to Action in Your Dental Writing

You put in the work to create great dental blog content and you’ve optimized your website, but how do you encourage visitors to act and not just read? Simply put, a call to action makes it easy for website readers to take the next step, whether you want them to schedule an appointment or share your dental blog post with their social media followers. Encourage visitors to interact with your practice by creating effective calls to action.

When executing content marketing for dentists, calls to action do not have to be complicated or obvious. They can be as basic as having your dental web content writer include a link or a navigation button at the end of your post. However, you can also create more complex calls by inserting a form through which a reader can email your practice directly.

Every dental web content page on your site should have a CTA, especially if your primary dental marketing goal is to convert visitors into patients. You should also have your phone number on each page and ensure it is a clickable link so potential patients who are browsing can easily call for that first appointment.

Notice how Cabot Dental Associates places CTAs in the left-hand sidebar. With just a click, visitors can call to make an appointment, leave an online review or access practice news and content.

dentist web marketing

6. Don’t Forget Your Credentials

Content marketing strategies for dentists should strive to build trust with potential patients. There are two things that build trust in patients: character and competence. Your credentials create a foundation for both. When creating dental web content, highlight your experience, specialty areas and memberships, as well as any personal awards or achievements in the field. These accomplishments show your hard work and success.

Awards or accolades received by your practice should be front and center on your website, as these differentiate you from the local competition and other dental marketing websites. Make sure your dental content writer uses these awards wherever possible to help reinforce your authority in the industry.

The dental specialists at Ueno Center received advanced training at some of the top universities in the world. This information, which will surely attract patients who want premium care, is posted right on Ueno’s home page.

dental web marketing

7. Do Invest in Customer Reviews

Whether they are deciding where to eat dinner or choosing a new medical provider, most people go straight for the online reviews. Honest reviews help potential clients see from the perspective of others who have experienced those services before, which adds an entirely new level to content marketing for dentists. People want to know exactly what a customer experience will be like, and they will consider not only your dental web content but the words of other patients.

If you have exceptional ratings on Google, Yelp or another crowd-sourced review forum, link to those directly in your dental content writing so potential patients don’t have to look far for a reason to choose your practice. However, not all patients choose to post reviews of their last appointment, but you can encourage them in these three simple ways:

  • Send an email. After an appointment, consider sending a follow-up email asking about their experience. Encourage them to leave a review or share the website on social media.
  • Create a reward. Leave a pile of quick surveys out front with the promise of a few randomly drawn winners. Or create a contest online that requires contestants to like your social media account.
  • Make a user-friendly survey. Help patients create a review quickly through a survey that can be accessed on both mobile phones and computers. If it is clear and easy to access, the chances of receiving a review will increase.

You can also post testimonials from existing patients who are thrilled with the care provided at your practice. This is especially effective if they include before and after photos, which further convinces readers that you have one of the best dental marketing websites. Pictures can often speak louder than words. Smile San Diego does this with their testimonials, including video testimonials and professional reviews, as well as links where patients can easily leave their own reviews.

how to market a dental practice

8. Don’t Shy Away From Pricing Information in Your Dental Content Writing

Although few dentists include pricing on their website, the cost of dental procedures represents one of the most common searches for patients who are looking for a new dentist. For many, dental blog posts may be the only form of content marketing for dentists considered. However, including estimated prices with the caveat that each case is different can immediately set you apart from competitors.

Being transparent with pricing also helps build trust in potential patients. Not only are you upfront with them, but you make it a lot easier for people who are searching for specific dental work and prices. And don’t forget to mention any dental work specials or coupons. This information can quickly make you one of the best websites for dentists, and it should be immediately accessible on your home page in the form of a button or call to action.

If you want to get creative, make a survey or an estimate generator to help potential patients get a more accurate depiction of costs. Then offer personal help through a phone call, meeting or email conversation.

dental content writing

Content Marketing for Dentists Only Gets Easier

With a boost of traffic, increased exposure online and more ways to attract patients, content marketing for dentists has its advantages. As you incorporate these 8 do’s and don’ts into your dental web content writing, you can rise above competitors and establish your marketing dental practice as an expert both locally and online.

However, not many dentists want to take time away from their patients to spend time writing website content. And sometimes, they just simply aren’t professional dental blog writers. Outsourcing is a smart way to get high-quality dental web content on your site and get your dental website marketing strategy to a rousing start. Get in touch with us today and learn more about our content services.

The post 8 Content Marketing Dos and Don’ts for Dentists appeared first on BKA Content.

]]>
https://www.bkacontent.com/content-marketing-for-dentists/feed/ 6
7 Real Estate Blog Content Ideas for Your Content Marketing Plan https://www.bkacontent.com/7-real-estate-blog-ideas-for-your-content-marketing-plan/ https://www.bkacontent.com/7-real-estate-blog-ideas-for-your-content-marketing-plan/#comments Mon, 10 Apr 2023 11:36:38 +0000 https://www.bkacontent.com/?p=40947 The post 7 Real Estate Blog Content Ideas for Your Content Marketing Plan appeared first on BKA Content.

]]>

7 Real Estate Blog Content Ideas for Your Content Marketing Plan

Digital marketing is no longer optional for successful real estate agents. Whether you are starting a brand-new real estate blog for your business or looking for guidance to spruce up a blog that’s been a bit neglected, we’re here to help. The right real estate blog content ideas can generate a stream of valuable content that will attract readers and build your local following.

One of the hardest parts of creating content marketing ideas for real estate is getting started. Although real-world communication may feel like a breeze for most agents, real estate blog writing can be an entirely different ballgame. Whether you write real estate blog content for yourself or use a content writing company, here are some ideas to consider.

 

Why Create Real Estate Blog Content?

The internet is by far the most popular way for homebuyers to find the right real estate agent to help them find their dream home. Real estate blog content can be a hook for hungry buyers. Consider the following numbers from Real Estate in a Digital Age, a 2018 publication by the National Association of Realtors:

  • 93% of prospective homebuyers look online for property information, and 73% did so on a mobile device
  • 65% of prospective homebuyers are millennials, a generation known for their digital prowess
  • 44% of prospective homebuyers search properties online before committing to a real estate agent

real estate blog ideas

Despite the prevalence of internet use among homebuyers, however, the NAR noted that only 9% of Realtors surveyed have a real estate blog, and only 13% plan to start writing real estate blog content in the future. That leaves a significant opportunity for agents who want to fortify their online presence and position themselves as local real estate experts by creating an industry blog.

 

How Do You Start Writing Real Estate Blog Content?

If you already have a website, the process of starting to write real estate blog content is simple. Add a tab on your nav page specifically for “blogs” and then begin adding real estate blog content. The key is making your blog easily accessible, which can be done with a few clicks. If you haven’t made a big footprint online yet, you can find a website host that can cater to your real estate blogging needs.

 

Create User-Friendly Content

Once you start posting real estate blog content, try to improve the overall quality of your blog. Holding on to readers can be challenging and frustrating, but a little website optimization to make your content more user-friendly can go a long way.

real estate blog content

 

With social media booming, most users access your content through their cell phones. No matter how good your real estate blog ideas are, if your website isn’t compatible with smaller screens, you can lose a lot of potential leads. Here are a few ways you can simplify the design of your blog and speed up loading times:

  1. Streamline your navigational bar
  2. Reduce pop-outs and widgets
  3. Use a minimalistic theme
  4. Optimize image sizes

Not only will readers be happier when interacting with your real estate blog content, but you’ll impress them with your exceptionally designed website. In addition, cramped paragraphs, unorganized headers and grammar mistakes can place you in a bad light. On the other hand, having consistent, professional real estate writing can develop your brand voice and increase positive feedback from buyers. Add a style guide that can be used to form each real estate blog post to minimize differences and mistakes.

 

7 Real Estate Blog Ideas That Can Bring Results

Now that we’ve covered the why and how of real estate blogging, you probably understand how important it can be for your business. However, you may also have an ongoing case of writer’s block on what real estate blog topics to write about. Never fear! With these seven great real estate blog ideas, you’ll be able to hit the ground running and never look back.

 

1. Build Local Community Pages

Clients want to hire local real estate experts to help them find the right home or market their property for a successful sale. By zeroing in on specific neighborhoods and communities within the towns you serve, you create hyperlocal information that will naturally attract potential clients who are thinking about buying or selling homes in those areas.

You can adapt some of your real estate post ideas to include different kinds of information that buyers would find useful. When writing a blog post highlighting a neighborhood or community, be specific about what makes the location special. Does it have a sense of local pride? Are parks, walking trails and great schools nearby? Does the community host fun events like festivals or parades?

Although you should combine this anecdotal information with demographics and other key stats, don’t lead with boring numbers. Instead, draw your readers in and leave them wondering what it would be like to live in that neighborhood. Readability and design are a big part of a real estate agent’s marketing plan. Here’s a great example from Luxury Big Island, a real estate agency in Hawaii. Their community pages hit a homerun with beautiful photography, links to relevant properties and detailed local information.

 

real estate blog content

 

Neighborhood pages should focus on just one small portion of the city you serve, but you can also create a city guide to the area’s best-kept secrets and must-know info. Whether the goal is navigating public transit, ranking the best restaurants or highlighting your favorite hiking trails, a series of broader real estate posts like this can even have an extended life as an e-book or microsite of its own. This type of real estate blog content can establish you as a local expert, while also producing potential leads in that area.

 

2. Share Timely Real Estate News and Information

You probably already have a pipeline to one of the richest sources of real estate blog content ideas – community groups, local governments and homeowner associations are constantly publishing information about their events, from town meetings to tree lighting ceremonies. Include some of these gold nuggets in your next real estate post ideas.

Not only does summarizing and sharing this information on your blog provide a stream of valuable information for your readers, it also creates and nourishes networking relationships with the groups in question. When you disseminate their news to a wider audience, those groups will likely do the same for you by linking to your real estate blog content, sharing your card and otherwise promoting your content.

 

blog topics for real estate agents

 

Check out this example from F1rstTeam Real Estate in Los Angeles County. The real estate team created a monthly events calendar for their blog with links to the sponsoring organizations. If you can make this a regular feature in your real estate content marketing strategy, clients will start to rely on your intel when making plans. This is one of those real estate blog ideas that has a lot of longevity when done correctly.

 

3. Spotlight Local Businesses

When you share information that provides value to your audience, readers are more likely to return to your site and share it with others on social media. Connecting with and highlighting local businesses on your real estate blog content indirectly promotes your business while offering actionable blog content that readers can actually use.

Let’s say your community is revitalizing its Main Street area, and a brand-new bakery just opened. Work with the bakery owners to promote their business in ways such as the following:

  • Create a profile encouraging readers to stop by the business
  • Provide a coupon code that viewers can use for a discount
  • Spotlight the business in your next real estate marketing email
  • Encourage your social media followers to like and share the bakery’s page

Because this real estate blog idea provides a win-win for both your business and theirs, it also creates a valuable networking relationship. In fact, connecting with local businesses in this way is a great initiative to add to your real estate agent marketing plan, and it doesn’t cost a dime.

 

4. Teach Real Estate Clients About Financing

Obtaining financing for a new home can be one of the biggest challenges for homebuyers, especially those who are brand new to the market. Consider writing a series of real estate blog posts about the ins and outs of applying and qualifying for a mortgage. Make it local by highlighting special programs offered by your state or municipality, such as 0% down programs for teachers, police officers and other “good neighbors.”

For example, you could interview a local mortgage broker about financing do’s and don’ts for first-time homebuyers. This example from MacNificent Properties answers frequently asked questions about home down payments.

 

content marketing ideas for real estate

 

High-quality, informative posts are often the most successful blog topics for real estate agents, and for good reason. Valuable information can create a great brand image and build trust in buyers. If you already have a referral relationship with brokers and banks, writing real estate content of this nature is also a good opportunity to bolster your networking with those contacts.

 

Engagement With Financial Real Estate Blog Posts

Although effective, your real estate blog content should never appear dull. A blog topic about financing or other valuable subjects can easily be titled something that repels readers. Consider crafting your posts in creative, out-of-the-box ways to deliver important information to your potential clients. Here are a few formats you can customize:

  • FAQs and common concerns
  • Extensive real estate guides for beginners
  • Financial quizzes
  • Illustrations and infographics

Readers are looking for engaging real estate blog content that can help them. If you want to branch out more, consider highlighting a podcast series on your website. Invite guest speakers, comment on hot real estate trends and teach listeners about financing their next home. Any unique spark you add to your real estate blog ideas can be a hook for potential leads.

 

5. Highlight Notable Properties

Consider a monthly top-five or top-ten list of properties in your portfolio that share a certain theme. Whether they are for fixer-uppers at a great value or homes with a water view, these real estate blog posts target clients who are buying or selling within a specific niche. For best results, use lots of photos and descriptions of the properties currently on the market.

If you want to improve your content marketing ideas for real estate, seriously consider adding virtual tours to your website. These online showings give a complete view of the properties you are offering, making it easier for potential buyers to look at properties they are interested in. A video tour can create rich, shareable content that will get plenty of traction on social media and improve your online reach. This is an outstanding real estate blog idea to generate real sales leads online!

 

6. Answer Reader Questions About Real Estate

There are hundreds of blog topics for real estate agents to choose from, which means there are hundreds of questions that viewers or potential leads may have. With an active real estate blog, you can use these questions to your advantage.

 

real estate content marketing ideas

 

Interactivity is one of the best ways to make a blog “sticky,” which means that readers will keep coming back and share your link with their friends, too. Encourage a dialogue that will build a relationship with potential clients by asking your readers for their real estate questions.

There are many unique real estate blog ideas you can use to answer important queries. Answer one or two of these questions in a weekly series, or host a live video on your social media account. If the questions relate to other industries, bring in some friends to guest post for you. After a few successfully answered questions and feedback, you’ll quickly earn a reputation as a real estate agent who knows the market and is dedicated to educating buyers and sellers on the finer points of the industry.

 

7. Talk About Yourself

You may feel hesitant to make yourself one of your real estate blog topics, but it’s actually a great way to boost online traffic. Use this opportunity to build trust and brand image as you share who you are. Not only will real estate blog content like this help you seem more “human”, but you give readers a chance to understand you better. Here are a few things you could share:

  • Reasons why you’re in the real estate industry
  • Favorite things about the area you sell for
  • Personal preferences in home-buying
  • Latest transactions and testimonials
  • Specific experiences or education that qualify you

Feel free to get creative with your real estate blog ideas and share hobbies and interests that you love. As you differentiate yourself from the “bland” world of real estate, you give your brand an extra twist of distinctiveness.

 

Feel Inspired By Our Real Estate Blog Content Ideas? Start Now!

Now that you have a few real estate blog post ideas, start posting. As your web content increases and you begin to build your online reputation, traffic and lead generation can increase dramatically. Consider the needs of your target audience, market directly to interested parties, and seek out more potential buyers. Developing quality real estate blog content can tip the scale for your online marketing strategy.

Maybe you love the idea of starting a blog for your real estate business, but as a busy professional, you just can’t find the time to sit down and write. There’s no need to fear, you can still expand your real estate marketing plan. Check out our content shop to learn more about how we can help you transform these real estate blog content ideas into a lucrative marketing tool.

The post 7 Real Estate Blog Content Ideas for Your Content Marketing Plan appeared first on BKA Content.

]]>
https://www.bkacontent.com/7-real-estate-blog-ideas-for-your-content-marketing-plan/feed/ 20
Why These 4 Free Story Title Generators Are Great Tools for Your Writing https://www.bkacontent.com/story-title-generator-using-keywords/ https://www.bkacontent.com/story-title-generator-using-keywords/#comments Fri, 16 Dec 2022 21:06:35 +0000 https://www.bkacontent.com/?p=40163 The post Why These 4 Free Story Title Generators Are Great Tools for Your Writing appeared first on BKA Content.

]]>

Why These 4 Free Story Title Generators Are Great Tools for Your Writing

Whether you’re writing an article, blog, short story, or a novel, finding the right title can be tricky. The title of your work is the first thing your readers will see. This means it must convey what they will be reading while still managing to grab their attention. When formulating a catchy title, a story title generator can be a great tool to have in your box.

 

How Do Story Title Generator Tools Help With Writing?

As was stated above, titles are very important when it comes to reader engagement and are usually the difference between someone clicking on your article to read it or not. A title too boring can lead to indifference, while a title too salacious can be off-putting. So how do you find the right title for your novel, short story, blog writing or article writing project? 

Using free book title generators can help get your creative writing juices flowing and give you the foundation for a really great title. A story name generator

 

The Best Book Title Generator Sites

While there are lots of story title generators out there, we’ve narrowed down the list to four book title generator sites we think you may want to know about.

 

1. Portent’s Content Idea Generator

In many cases there may be specific keywords you’re writing about. Portent’s content idea generator actually incorporates the keywords you type into the field box in the title it generates. The story title generator will only give one title at a time, but it outlines the different sections of the title making it easy for you to change what you need to get a title that fits.

story name generator

2. Kopywriting Kourse’s Book Title Generator

This book title generator by Kopywriting Kourse is another great story title generator. When you type your keywords into the field box you can see the titles being generated below it. There’s no refresh button so the initial options are what you get, but the list contains nearly 100 offerings so there’s plenty to choose from.

book title generator using keywords

3. Awesome Titles Headline Generator

The Awesome Titles headline generator also works by generating titles from the keywords you enter into the field. In fact this generator can give you up to 700 options. You may have to scroll down the list to find options that are grammatically correct and it may simplify the keywords entered, but this is only a minor editing inconvenience with all the options offered.

book title generator

4. Sumo’s Kickass Headline Generator

If you’re looking for a more in depth story title generator then the Kickass Headline Generator by Sumo is a great option. This generator give you several fields to fill out, such as topic and desired outcome, before generating several options. You can also choose what style of headline you would like to generate. Options include numbered lists, about, explanatory, how to, playful, controversial, and DIY.

story title generator

 

Book Title Generators for the Win!

No matter what you’re writing, your title should be considered to be the first introduction to the work. It should also be used to snag your reader’s interest. Whether you choose to use a title as is, mix and match sections of the title, or just read over some ideas until something clicks, the four book title generators listed above maybe prove helpful. Using a story title generator can be a great tool to help you formulate the right words.

The post Why These 4 Free Story Title Generators Are Great Tools for Your Writing appeared first on BKA Content.

]]>
https://www.bkacontent.com/story-title-generator-using-keywords/feed/ 1
Ten Free Word Count Tools https://www.bkacontent.com/ten-free-word-count-tools/ https://www.bkacontent.com/ten-free-word-count-tools/#respond Wed, 07 Dec 2022 19:50:21 +0000 https://www.bkacontent.com/?p=40115 The post Ten Free Word Count Tools appeared first on BKA Content.

]]>

Ten Free Word Count Tools

While word counts may not seem that important when you first start writing, they are a necessary part of the writing process.

 

What is a Word Counter?

A word counter is generally defined as any tool that helps count the number of words in a text document.

Not all word counters operate the same way, however. While most word counters will, of course, count the number of words in a document, some also count specific formatting features like bullets or numbered lists as words, too. When using a word counter, you’ll want to make sure it’s accurate to whatever guidelines you’re writing under.

 

What is the Use Case for a Word Counter?

Typically, the use case for a word counter is for writers who need to stay within a specific range of words for the piece they are writing. This idea of a word count requirement is frequently found in paid freelance writing, journalism, legal writing, academic writing and advertising.

You can see specific examples of groups of people that can benefit from a word counter in the next section.

 

Who Can Benefit From a Word Count Tool?

Essentially, anyone that writes in a digital format can use the help of a word count tool or word count checker. Here are a few main groups that may benefit the most:

Need a Writer

Online Content Writers/Bloggers

Since many writing projects are priced, paid out and evaluated with word counts in mind, being able to quickly keep track of this little number with the help of an online word count tool can make your life much easier. Editors often value writers who take the time to submit work with the correct amount of words.

If a writer submits a blog, article or other content piece that is over or under an expected word count, the editor may ask the writer to fix it or have to do the work for them. Either way, word count is essential to any article, blog or product description submitted to any company or editor.

Content Marketers/Advertisers

Marketers and advertisers are always working with content types that have specific word count requirements. For example, if you’re writing social media posts to promote products or services, you have to be aware of character and word counts that fit the platform you’re working in. With ad copy, your word count limits are even more strict, thus making a word count checker a very valuable tool.

Having a free word counter on hand can help make an advertiser’s job much more simple and efficient.

Students/Teachers

In the age of online classes, homework and testing, word count checkers can be valuable for both students as well as teachers. Using a unique word counter can help students trying to hit class assignment requirements. Teachers, on the other hand, can use a word count tool to hold their students accountable.

A website word counter is just another tool educators and students have to help foster an environment of learning.

 

Why Should You Use an Online Word Count Tool?

Whether you fall into one of the groups listed above or not, chances are you have reasons why you need to know the exact word count of the content you are writing. Rather than counting it all out yourself, use the convenience of technology to do it for you!

The good news is there are many free word counters and word count checkers on the world wide web. So next time you write, be sure to use an online word count tool to ensure your writing meets expectations.

 

Available Free Word Count Tools

From web browser extensions to websites where you can input your data, using a free word count program is easy and convenient. Web browser extensions give you the word count by simply highlighting the text in the browser. Or you can copy and paste the text into a website word count tool and get the deets there. Here are some great places to find a free word count tool:

1. EasyWordCount

word count tool

This is a word and character counter plus it gives additional information on the value of word counters for content writers and bloggers.

 

2. CountOfWords.com

free word counter

This is a great website word counter that goes beyond word counting to include difficult words, average sentence length, unique words, syllables and more.

 

3. WordCounter.net

website word counter

Wordcounter Net is an online word count program that features an online editor to help improve word choice, find grammar errors and top keywords to include in your blogs.

 

4. WordCountTools.com

word count tool

Wordcounttools is the free web version of the Google Chrome word count extension.

 

5. Small SEO Tools Word Counter

word count tool online

This SmallSEOTools word counter is really easy to use. Simply upload your document to this word counter and take advantage of the other relevant tools including plagiarism checker and grammar checker.

 

6. Word Count Tool (Firefox Addon)

word count tool

Mozilla Firefox browser fans can benefit from a free web word counter add-on for counting both words and characters.

 

7. Word Count Chrome Extension

word count chrome extension

This is a free add-on character counter and word count tool to add to your Google Chrome browser. This word count chrome extension is perfect for the writer that works solely in Google Chrome.

 

8. CharacterCountOnline.com

free character counter

CharacterCountOnline.com is a free character counter and online word counter that takes into account words, characters, paragraphs, sentences and white space.

 

9. AllWorldPhone.com

word count tool online

This isn’t the prettiest word count tool online but it does the trick. It includes word and character counters plus it features a website graphics creation tool.

 

10. LetterCount.com

word count online

When writing for business, sometimes you need help with character limits on top of just word count. Lettercount gives great information on social media, Blogger and Ebay character limits to help you stay on task when pumping out lots of smaller form content like this.

 

How to Do Word Count in Word (Microsoft Word)

Lastly, we felt it would be important to go over how to find word count in Word. If you own the Microsoft Office Suite, then you have a word counter built directly into Microsoft Word! It’s incredibly easy to use this word counter. Here are the steps:

  1. First, open up Microsoft Word to a blank document and start typing.
  2. Click on the “Review” tab at the top of the document navbar.
  3. Click on “Word Count” on the left-hand side of the navbar.

word count in word

From there you’ll get a pop up window that shows the word count in Word. You’ll also see the character count in Word as well as paragraphs, lines, pages and characters with or without spaces.

how to see word count on word

Shortcut for How to Find Word Count in Word

If you’re looking for an even quicker shortcut on how to get word count in Word, look at the bottom left corner of the document you are writing and you will see some numbers/stats for the document. The fourth stat over from the right can be set to show the word count in word.

You can click on this to expand a window to show you words, characters with spaces and characters without spaces. You can also change the settings so that this number always shows you character count if you prefer.

how to do word count in word

See?! Finding out how to do word count in Word is pretty easy! Try it the next time you write a document in Microsoft Word.

 

Analyze Your Writing With a Word Count Checker

Editors expect a piece of content to meet the word count requirements given. A word count tool allows writers to know how much more they have to write or how much they need to cut. It is not the editor’s job to do all of this for the writer, and having a free word count tool like this can help to reduce revisions needed because of missed word counts. Make the most out of your editor/writer relationship by ensuring the your writing meets agreed-upon expectations. Send in your best writing while following the word count guidelines to make both you and the editor happy.

If you are a business in need of writers that can hit specific word counts and character limits, let us write the content you need for you! Browse our content shop to buy content at whatever word size you need.

The post Ten Free Word Count Tools appeared first on BKA Content.

]]>
https://www.bkacontent.com/ten-free-word-count-tools/feed/ 0
How Long is 500 Words? https://www.bkacontent.com/how-long-is-500-words/ https://www.bkacontent.com/how-long-is-500-words/#respond Tue, 18 Oct 2022 17:58:15 +0000 https://www.bkacontent.com/?p=40333 The post How Long is 500 Words? appeared first on BKA Content.

]]>

How Long is 500 Words?

For most marketers, business owners and content managers, staying within budget is a very real thing. You’ve been given X amount of budget dollars to bring in X amount of revenue. As content marketing continues to establish itself as a worthy investment of marketing dollars, you’re likely to wonder what word counts get you the best bang for your buck.

 

How Many Words Do I Have To Write?

As you sort through content creation websites you’ll probably come across the ever common “500 word” blog post. Is this a good use of your marketing dollar? Exactly how long is 500 words?

In this article, we’ll cover different aspects about 500 words, other word sizes, and the content types that you might see at each of these different word count lengths.

how many pages is 500 words

How Long is 500 Words?

To start out, we’ll be covering 500 words and how it fits in the content spectrum. Your marketing goals may include the writing of a white paper, Ebook, web pages, blog posts, guest blogs, category pages, essays and more. Will 500 words work for what you need?  How long should a blog post be? The answer isn’t as simple as finding a one-size fits all word count, since different content types usually have different purposes and require differing amounts of words to get that across.

That being said, knowing about how long 500 words is (among other word counts) should help you to make a decision that’s right for your audience and industry. So, when asking the question, “How long is 500 words?”, you need a starting point – and number of pages is as good as any.

 

How Many Pages is 500 Words?

So how many pages is 500 words? In a document with standard margins, single spacing and size 12 font, you can fit about 500 words in a page. This is because on average, there are about 5 letters in each word, about 15 words in a sentence, and the average paragraph is around 7 sentences. Variation in the length of words, sentences and paragraphs will cause natural deviation from the average.

When you’re trying to figure out how many pages is 500 words, or 1000 words or more, you can glance at the total number of pages and assume that each page holds about 500 words.

how many pages is 500 words

How Long is 500 Words Double Spaced?

One question that is often asked is “how long is 500 words double spaced?”. The answer is that depending on how large your font is and the actual font type you select, you may run anywhere from 1-2 pages as far as length. Paragraph amount shouldn’t change, but page length will.

 

How Many Paragraphs is 500 words?

Using the formula above of 15 words in a sentence and each paragraph being about 7 sentences, you can expect each paragraph to have a little over 100 words. So how many paragraphs are in 500 words? The simple answer to “how many paragraphs is 500 words?”, is about 5 paragraphs.

If you decide to follow the more recent trend of smaller paragraphs for digital consumption you may have up to 6 or 7 paragraphs for 500 words.how many pages is 5000 words

 

Other Word Counts to Consider

Even though 500 words is a very typical size for a lot of essays and blogs, there are many occasions where you may need more or less than that specific word count. The most typical word counts we see in content marketing include 300 words, 500 words, 1000 words, 2000 words and 2500 words.

This is a concise visual reference you can keep in mind when it comes to word count lengths. If you’re interested in looking at these word counts in more depth (excluding 500 words, since we just covered it above), see the breakdowns below:

100 words less than 3 inches
200 words a little less than half a page
300 words somewhat more than half a page
400 words most of a page
500 words one full page
1000 words two pages
2000 words four pages
2500 words five pages
5000 words ten pages

 

How Long is 100 Words?

While there are types of content that have word counts smaller than 100, this is the first significant marker in writing to fit a word count. 100 words can be a great length for a small piece of content where you want to make a point right away without much context. Could be a good content length for newsworthy/headline type information that needs to be soaked up quickly.

 

How Many Paragraphs is 100 Words?

With a standard sentence length of 15 words per sentence and 7 sentences per paragraph, 100 words equals 1 paragraph! This is the most simple paragraph calculation we’ll make in this article, and will be the basis for the other word count calculations we’ll make.

 

How Many Pages is 100 Words?

Given that 100 words makes up roughly one paragraph when considering it as a part of a 500 word article, you can plan on 100 words taking up around 25% of one page, assuming you break it up into a couple of smaller paragraphs.

 

How Many Pages is 100 Words Double Spaced?

Adding in the additional margins of double spacing, you’d get closer to 1/3 of a page if 100 words is double spaced.

how long is 100 words

How Long is 200 Words?

Most 200 word pieces of content have more than a headline and small description to share, but still need to be kept concise and to the point. A lot of sales copy you see online fits in the 200 word bucket since it allows for enough room to persuade without coming on too strong.

 

How Many Paragraphs is 200 Words?

A well-written 200 word piece of content should be broken into 2 paragraphs, consisting of 100 words each.

 

How Many Pages is 200 Words?

200 words is the equivalent of around 2 paragraphs. If you follow the same format above of breaking up the paragraphs into even more paragraphs (for the sake of visual aesthetics and readability), you might approach about 1/2 of the page with 200 words. So when asking how long is 200 words, the answer would be about 50% of a single page.

 

How Many Pages is 200 Words Double Spaced?

If you choose double spacing for your writing project, you can expect 200 words double spaced to equal about 75%-85% of a single page.

how long is 200 words

How Long is 300 Words?

When it comes to what the content marketing industry would consider a “short form” piece of content, 300 words is what comes to mind. It’s probably the first word count amount that allows you to provide some longer-lasting value and a few in-depth thoughts while staying relatively short.

 

How Many Paragraphs is 300 Words?

Since 300 words is a pretty common word length for short form content like category descriptions, product descriptions and micro blog posts, oftentimes we get asked how many paragraphs is 300 words. Ideally, you’d want 100 words per paragraph, for a total of 3 paragraphs for 300 words.

 

How Many Pages is 300 Words?

When writing a 300 word piece of content, you’d create around 3 normal paragraphs. Where 1 page usually consists of 5 paragraphs, or 500 words, then you can expect 300 words to take up around 2/3 of a single page.

 

How Many Pages is 300 Words Double Spaced?

Taking into account font sizes, and paragraph breaks, when asking how many pages is 300 words double spaced you can plan on around 1-1.5 pages.

how many paragraphs is 300 words

How Long is 400 Words?

The length of 400 words is really just a preference difference rather than a milestone for changing the usage or purpose of the content. If you’re wanting to accomplish the same things as you would with 300 words or 500 words but want to be a little different, this is the word count you choose.

 

How Many Paragraphs is 400 Words?

When you break down a 400 word page into paragraphs, it usually runs around 4 paragraphs. That being said, if you’re going for slightly over 100 word paragraphs it could be 3 or with shorter paragraphs it could be 5. So for how many paragraphs 400 words is, it once again comes down to preference and isn’t too much different than the amount of paragraphs at 500 words.

 

How Many Pages is 400 Words?

There isn’t too much difference visually between 400 and 500 words, but on a single page it would make up 80-90% of a single page depending on how you format the content. If you keep the paragraphs to 100 words each, plan on 80% – if you add a couple more paragraphs it will be closer to 90% of a single page.

 

How Many Pages is 400 Words Double Spaced?

When looking at how many pages is 400 words double spaced, you can plan on around 1.25-1.75 pages.

how long is 400 words

How Long is 1000 Words?

1000 words is the first major mark for content that could be considered “long form”. Even then, this would be considered a short, “long form” post. But 1000 words is substantial to readers and to search engines. This allows you to build out 3 or 4 in-depth thoughts, provide a decent sized list or walk through a fairly simple process in depth.

 

How Many Paragraphs is 1000 Words?

The easiest breakdown of how many paragraphs is 1000 words is to just divide it by 100. Doing that, you would have 10 paragraphs on average for 100 words. Or, if you’re looking at it from the point of view of how many paragraphs is 500 words (5), then you’d just double that number.

 

How Many Pages is 1000 Words

In the event 500 words just isn’t enough for your project, you may consider the next most common word count for writing projects – 1000 words. So how long is 1000 words double spaced? As was stated above, since 500 words is generally the size of a single page, then a thousand words is roughly 2 pages on most standard word processors. You’ll want to factor in any images or charts you add, amounting to maybe 1 page total (depending on the size of your images).

 

How Many Pages is 1000 Words Double Spaced?

Once you hit 1000 words, you’re at the point where double spacing is really affected by font size and also the number of paragraphs that you have. If you’ve opted for shorter paragraphs in your content, then you can expect the page length to be longer. That being said, when looking at how many pages 1000 words is double spaced, you can plan on around 3 pages.

how many pages is 1000 words

 

How Long is 2000 Words?

 2000 words is the poster child for content that ranks for keywords on search engines. Most long form blogs and articles you find in the first ten spots of google will be around 2000 words. This length of content allows you to talk in depth about specifics, how-to’s, guides and much more. 2000 words is versatile and gives you a lot of room for word crafting.

 

How Many Paragraphs is 2000 Words?

 Using 100 words per paragraph as the base calculation, you would need 20 paragraphs on average to fill up 2000 words.

 

How Many Pages is 2000 Words

How many pages is 2000 words? When writing 2000 words, assuming that there is 500 words in pages, you can plan on about 4 pages.

 

How Many Pages is 2000 Words Double Spaced?

Does it matter if it is single or double spaced? It does. But it also depends on your font selection as well as the font size. To give a general answer, 5 pages is usually a pretty good estimate when asking how long is 2000 words double spaced.

how many pages is 2000 words

How Long is 2500 Words?

In the same vein as the 1000 and 2000 word sections above, perhaps you’re looking for a very authoritative piece of content that has a lot of meat to it and can effectively explain processes or ideas in an in-depth way. 2500 words is a common word count for blogs and articles of this type that want to step it up a notch from the competition.

 

How Many Paragraphs is 2500 Words?

Using how many paragraphs are in 500 words (5), you would just times it by 5 to find out how many paragraphs is 2500 words. So doing the math, 25 paragraphs sounds about right at this word count.

 

How Many Pages is 2500 Words?

So how many pages is 2500 words? 2500 words in pages is about 5 pages on a word processor.

 

How Many Pages is 2500 Words Double Spaced?

If you add images, double spacing and other diagrams to further establish authority to your writing, you may add another 2-3 pages to the number of page listed above.

 

how many pages is 2500 words

 

How Long is 5000 Words?

If you’re writing a long ebook, an incredibly in-depth white paper or just want to create the blog post that rules them all, then 5000 words might be a word count length you’re shooting for. That being said, there aren’t too many use-cases in business for 5000 words. But if you’re writing a novel, then 5000 words is a really great start!

 

How Many Paragraphs is 5000 Words?

The math for figuring out how many paragraphs is 5000 words is pretty easy considering it’s 10 times the word count of 500 words. Since 500 words is 5 paragraphs, then 5000 words is 50 paragraphs.

 

How Many Pages is 5000 Words?

Again, you can look at how many pages is 500 words and just times it by 10. Since 500 words equals 1 page, then 5000 words is equivalent to 10 pages of content.

 

How Many Pages is 5000 Words Double Spaced?

Adding double spacing, images and formatting to liven up 5000 words’ worth of content could mean that 5000 words double spaced gets up to 15 pages, total. That’s a lot of content!

how many pages is 5000 words

 

What is the Right Word Count for My Writing Project?

Will 500 words be enough for your project? The answer is a solid… maybe. The truth is there’s more to be considered than just a word count!

In the digital marketing landscape, different campaigns can call for different word counts depending on the nature of the content. The key is to match reader expectations while also staying SEO-friendly.  You’ll need to factor in the fact that Google and other search engines love long-form content, but your reader may not. Someone purchasing a product doesn’t want to go through 1000 words before finding out how they purchase an item – in that case you may lose the sale.

On the other end, someone reading an E-book expects long-term value with lots of in-depth points and action items. As a result, 500 words wouldn’t likely fit a project like that. Here are some other examples of content types and some target word counts to shoot for.

 

how long is 500 words

 

Ecommerce Content

Ecommerce Content rounds out some of the lowest word counts you’ll find while still staying incredibly effective. Product descriptions are usually 100-200 words or less, highlighting key features and benefits without going into incredible depth. Marketers rely on the copy being written in a persuasive way that grabs consumers’ attention and leads them to purchase. This lower word count also helps to keep costs down when writing thousands of skus worth of product descriptions.

ecommerce content

The one ecommerce content type that you can get away with longer word counts up to 500 words or more would be category descriptions/pages. If you’re defining a category and talking about the broader scope/uses of the products within a category you can get more creative and use more information. You will still have to decide how long 500 words is once you have it on a category page, but it may be a perfect amount without being overwhelming.

 

White Papers or Specialty Content

One kind of paper that most people have had to carefully measure in terms of word counts is the white paper. In-depth white papers explaining intricate processes that relate to certain technologies or processes may need to be pretty long to give someone a great analysis. Think something in the range of 2000 to 2500 words. Other white papers can get the point across using images as well as text without being as wordy.  500 words in a page or 1000 words in a page may be enough to get your points across, or it may not.

Since the primary purpose of a white paper is to be as clear and concise as possible in explaining a product or process, you should give that first consideration before confining yourself to just 500 words.

 

Blog Posts

As was mentioned above, blog posts are one that you can usually meet the mandate of being SEO-friendly while also keeping the reader engaged. For really effective blog posts, you should shoot for content within the 1000-2500 word range. This will help your chances of being indexed positively by Google and shows that you have authority in the space. Longer blog posts of 1000 words to 2500 words or more are also known to attract more backlinks – which are a huge ranking factor in search engines.

blog posts

One sound content marketing strategy is to create “pillar” or “cornerstone” pieces of content that range between 1000-2500 words. You might start with focusing on one or two of these 2000 word pages a month. Then create supplemental written content between the 500-1000 word range to help boost those pillar pieces. This is a strategic way to set up your blog writing strategy to help improve your chances of ranking for certain keywords while also not overwhelming readers with too many 2500 word posts. Use internal links and test different word count lengths to see what works best in your industry.

 

Web Articles

Unlike the standards in blog writing, press releases and white papers, web articles don’t have the same standard formatting. How long 500 words is on a web page can vary greatly. While web articles can be posted in standard formatting, they are more often whittled down to make them look more approachable. You’ll often find web pages that are around 100 words, 200 words or 300 words in length.

This is especially true in the age of mobile devices which can make a standard paragraph look huge. Margins are often changed to allow room for ads, and frequently images are interspersed to make the article look livelier. These and other tricks of web articles can transform one page of text in a standard document into several screens worth of text for viewers to scroll through. Finding out how long is 500 words in this context is tricky because it really just varies by context.

For instance, see an example of a large image with little text that takes up most of the page on the Evernote site:

When writing web articles, therefore, it’s best to keep the formatting in mind so that there isn’t so much text so as to overwhelm the reader.

Another thing to consider is how your content will appear on Mobile. This article, for example, is a little over a 2000 words, which looks very neat on about 4-5 pages of a standard document, but on a mobile device, it appears to go on for nearly twenty pages! Because the nature of this content is to be read as a blog post and not a home page site, it’s something the reader will expect, even on mobile.

On average, a mobile device will display around 100 words on a screen before the text becomes too small to read easily. While most people are willing to read a 1000-word, two-page standard document, reading over 10-20 pages of text on a phone may appear daunting, especially for a web page.

 

SEO Articles

One kind of web article that requires close attention to word count is the SEO article. In these kinds of documents, keywords are interspersed throughout the content to help search engines find the kind of content that users are searching for. Search engines are programmed to ignore content that has too many or too few instances of specific phrases, so for SEO writers, placing keywords within a specific number of words and knowing how long is 500 words becomes a careful science.

SEO Articles

According to SEO pros, there was once a time that SEO articles could be merely short articles taking up less than half a page with a bunch of keywords. Because search engines were too primitive to know any better, users would end up being directed to links that might not have much to do with what they were looking for. Since then, due to upgrades in search engine technology and algorithms, it has become important for SEO articles to contribute useful content as well as include keywords. Creating useful content has become as important as knowing how long is 500 words and where keywords fit best within those words.

 

Word Count Article Recap: How Long is 500 Words

So how long is 500 words? To recap, it fills about one full page in a Microsoft Word document at a font size of 11 or 12. 500 words is also a standard minimum word count length for writing a blog post on a common subject. That being said, other types of content may require 1000 words, 2000 words or even 2500 words to be really effective. Either way, it’s good to know how many pages 500 words is so you can quickly gauge the length of content as you set up your content strategy.

Ultimately, you’re better off deciding the purpose of the content first, then deciding the word count second. If you make your decisions in that order, then you can logically work through a content word count that helps you rank for search engines as well as meet reader expectations. And if 500 words in pages is enough to get that done, then so be it!

The post How Long is 500 Words? appeared first on BKA Content.

]]>
https://www.bkacontent.com/how-long-is-500-words/feed/ 0