BKA Content Blog

Both blogs and articles add value to a website, but each has distinct characteristics that make them more suitable for certain purposes. Think of blogs as white wine and articles as red wine; although they have many similarities, they pair best with specific dishes...

It's easy to recognize the importance of search engine optimization when 93% of all web traffic starts with an online search. However, keeping up with ever-changing methods can feel like climbing uphill. Compound SEO can help. What is compound SEO? It's a long-term...

If you are like many business owners, you understand the value of an SEO strategy. Most companies (90%) plan to expand their SEO investments in part because the average SEO marketing return on investment is 22:1 or 2,200% in a field where a good ROI is 5:1. However,...

In the digital era, having an effective website is crucial for the success of any business. Having an effective website means generating organic traffic, and one of the best ways to accomplish this is to rank highly on search engines. Research shows that less than 1%...

The right SEO package can help the pages on a business website rank higher in search results, increase site traffic and drive conversions. Comparison shopping for the best SEO packages can pose a challenge, as many companies advertise these services. Learn more about...

If you think of a blog post as a delectable dinner, a meta description is an appetizer meant to whet the reader's appetite. It's a short, catchy summary of your article that should capture interest and drive traffic to your website. In their rush to generate enough...

If you utilize BigCommerce as your online sales platform, your store needs to be easily discoverable on Google. Fortunately, BigCommerce comes loaded with user-friendly SEO features that make optimizing your website for search engines simple. Here’s an overview of the...

Ever heard people joke about how every new construction project is probably another bank or car dealership? With nearly 70,000 new car dealerships in the United States, the amount of competition is no laughing matter for business owners. Getting noticed among the sea...